Can you tell us about your “Basic Instinct” chair collection?

It is a reaction and a response to societal restrictions that dictate the notions of appropriate female behavior in terms of sitting. Men have the tendency to take as much space in public as they feel or need, whereas women tend to sculpt their bodies and behavior to as much society allows and deems appropriate.

Anna Aagaard Jensen portrait at her graduation project, Design Academy in Eindhoven, Netherlands.

How do people react to this feminist collection?

Most of the time people are excited and curious. It makes us reflect on ourselves and each other. There will always be some who find it distasteful and unnecessary, but hopefully in a later state those people can see beyond the “provocation” and understand the essence.

Jimmy Fallon talk show screenshot from Anna Aagaard Jensen’s graduation clip.

How can we explain that the work of many important women designers remains invisible?

Show it – as in expose it rather than explain why it is invisible. Get the work out in the open, go through archives that keep many of these female artists hidden. Utilize the energy to discover new talents that are out there. It is about fighting the subconscious mind that still puts great + artist = male. Let’s recode our mentality!

“Reaching for the Sun” vase “Flirtatious” by Anna Aagaard Jensen, 2020. Photo credit Functional art gallery.

Anna Aagard Jensen’s reference 1: Koleka Putuma.

Extract from “Collective Amnesia” by Koleka Putuma.

Anna Aagard Jensen’s reference 2: Sarah Lucas.

Sarah Lucas, Self-Portrait with Fried Eggs, 1996. Courtesy Sadie Coles HQ. Photo credit Sarah Lucas

Anna Aagard Jensen’s reference 3: Patti Smith.

Screenshot from Patti Smith’s clip “Looking For You”, 1996. Credit Arista Records Inc.
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In conversation with: Anna Aagaard Jensen